High level of social activity increases domain authority and ability to rank higher, helps search engines to find and index new content in real-time, provides indicators for content authenticity and reader's engagement.
Note: This data relates only to the websites URL and does not include specific brand pages.
(en.wikipedia.org/wiki/Meta_element#The_description_attribute)Sitemaps inform search engines about pages available for crawling.
(en.wikipedia.org/wiki/Backlink)Page Rank is Google's measure of the importance of a page.Google is incorporating website speed in search ranking ( users have now become a critical part of online visits.Making the website mobile friendly is no longer an option but rather necessity.The title is very important as it shows in the window title bars, bookmarks and search results. ( description attribute should provide a concise explanation of a Web page's content.Also, the description is often displayed on search engine results and can indirectly affect page ranking.